{"id":31925,"date":"2024-06-17T04:54:15","date_gmt":"2024-06-17T03:54:15","guid":{"rendered":"https:\/\/juniorstyle.net\/?p=31925"},"modified":"2025-02-18T14:17:16","modified_gmt":"2025-02-18T14:17:16","slug":"interview-with-chantal-danguillaume-director-playtime","status":"publish","type":"post","link":"https:\/\/juniorstyle.net\/interview-with-chantal-danguillaume-director-playtime\/","title":{"rendered":"Chit Chat Tuesday: Interview with Chantal Danguillaume, the event director at Playtime &#038; Kid&#8217;s Hub."},"content":{"rendered":"<p style=\"text-align: center;\"><b>This Tuesday, we had the opportunity to catch up and chat with Chantal Danguillaume, the Event Director at Playtime &amp; Kid&#8217;s Hub.<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-31938 aligncenter\" src=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal.jpg\" alt=\"Chantal Danguillaume Playtime\" width=\"1050\" height=\"700\" srcset=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal.jpg 1050w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-300x200.jpg 300w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-1024x683.jpg 1024w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-768x512.jpg 768w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-370x247.jpg 370w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-270x180.jpg 270w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-570x380.jpg 570w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-770x513.jpg 770w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/chantal-870x580.jpg 870w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/p>\n<p style=\"text-align: center;\">After an education in fashion marketing,\u00a0Chantal Danguillaume began her professional career in different positions and companies of all sizes within the textile industry. She worked as a buying assistant, product manager, a buyer, collection director, and even collaborated in the creation of a brand. She specializes in women&#8217;s and children&#8217;s clothing, swimwear, lingerie, and fashion, with 30 years of experience in the international fashion industry.<\/p>\n<p style=\"text-align: center;\">Now, Chantal is the Event Director at Playtime &amp; Kid\u2019s Hub, acting as an energetic and enthusiastic leader for the team. Having been an exhibitor at the shows before joining the team in several different roles, her current position as Event Director is informed by the different perspectives she has gained through her experiences. Chantal is passionate about her work, loving the mix of human and professional environments and how international her interactions are. While she enjoys working with brands, designers, buyers, agents, and press offices, Chantal\u2019s first passion is building the brand offer for our trade shows. Discovering the collections, the products, the materials, the know-how\u2026 it\u2019s her driving force and the heart of her commitment!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-31939 aligncenter\" src=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2.jpg\" alt=\"Chantal Danguillaume Playtime\" width=\"1050\" height=\"700\" srcset=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2.jpg 1050w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-300x200.jpg 300w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-1024x683.jpg 1024w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-768x512.jpg 768w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-370x247.jpg 370w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-270x180.jpg 270w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-570x380.jpg 570w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-770x513.jpg 770w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-2-870x580.jpg 870w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/p>\n<p><b>\u00a0You have worked in the kids&#8217; fashion industry for a long time. Why kids&#8217; fashion?<\/b><\/p>\n<p>It was the market that has made me interested in children\u2019s fashion. The TCN collection was aimed at women in the spirit of a lifestyle brand, so it was natural for me to launch the mini TCN collection, I was simply responding to what our clients and partner stores were waiting for by offering a collection that didn\u2019t exist anywhere else at the time.<span class=\"Apple-converted-space\">\u00a0<\/span>We were the only beach and swimwear brand to exhibit at Playtime in 2006. One thing led to another, and I was lucky enough to meet Hortensia and S\u00e9bastien de Hutten who started me on this beautiful adventure in which I grow every day.<\/p>\n<p><b>To what do you attribute your success?<\/b><\/p>\n<p>My passion and my involvement. I analyze quickly, I observe, I challenge myself, I take risks, and I involve my colleagues and managers in the adventure.<span class=\"Apple-converted-space\">\u00a0<\/span>Above all, it\u2019s the work of a group of visionary and creative experts!<\/p>\n<p><b>How do you see the kids&#8217; fashion market in 5 years?<\/b><\/p>\n<p>It\u2019s not easy because a lot can happen in 5 years, as the last 2 years have proven.<span class=\"Apple-converted-space\">\u00a0<\/span>I\u2019m seeing an interesting shift in new brands who continue to offer products that are unique, beautiful, and practical, as well as ethically made, whether that refers to the materials they use or that the people who made them are treated well. It\u2019s increasingly a question of achieving the price range that meets the needs of the final customer.<span class=\"Apple-converted-space\">\u00a0<\/span>In the European market, I\u2019ve observed a shift towards the American model where Playtime and Kid\u2019s Hub brands coexist.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-31940 aligncenter\" src=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4.jpg\" alt=\"Chantal Danguillaume Playtime\" width=\"1050\" height=\"700\" srcset=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4.jpg 1050w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-300x200.jpg 300w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-1024x683.jpg 1024w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-768x512.jpg 768w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-370x247.jpg 370w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-270x180.jpg 270w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-570x380.jpg 570w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-770x513.jpg 770w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtim4-870x580.jpg 870w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/p>\n<p><b>Which skills are the most important in the kids&#8217; fashion industry?<\/b><\/p>\n<p>Beyond understanding and knowing the different specificities of the children\u2019s, baby and teen markets, the skills are the same as those required for women\u2019s and men\u2019s in terms of business. You have to have patience and the cash flow that goes with it.<\/p>\n<p><b>What advice can you give to brands participating in a trade show?<\/b><\/p>\n<p>Prepare their show well in advance, be present during it, and follow up with contacts after it.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>It\u2019s important to invite buyers, prospective clients, contact agents and members of the press, etc. The show works when there are meetings between buyers and brands, once the actor is in the aisles, it\u2019s up to you to convince them!<\/p>\n<p>Work hard on your images, as they\u2019re the windows into your brand! It\u2019s important to prepare a nice booth to invite visitors to come discover your brand. Making sure your social media and website are updated is essential as well, because buyers will immediately go check this when they discover your brand at the show.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>It\u2019s also important to have your website translated in English, because whether the show is in Paris or New York the buyers come from all over the world!<\/p>\n<p>Using efficient tools like our partner B2B ordering platform, OrderWizz, is a great way to prepare for trade shows, too. Tools like this allow you to set up your own wholesale showroom, making sure your B2B business is ready to turn contacts into orders.<\/p>\n<p>Never hesitate to call us so that we can advise you according to your needs and experience. I strongly recommend making the most of the tools and opportunities for visibility that trade shows can offer you. Don\u2019t pass up on these precious opportunities, even if you don\u2019t see the results immediately.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Above all, show that you are different!! Your brand is fresh!! It\u2019s accessible!!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-31941 aligncenter\" src=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris.jpg\" alt=\"playtime paris\" width=\"1050\" height=\"700\" srcset=\"https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris.jpg 1050w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-300x200.jpg 300w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-1024x683.jpg 1024w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-768x512.jpg 768w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-370x247.jpg 370w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-270x180.jpg 270w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-570x380.jpg 570w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-770x513.jpg 770w, https:\/\/juniorstyle.net\/wp\/wp-content\/uploads\/2024\/06\/playtime-paris-870x580.jpg 870w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/p>\n<p><b>What advice would you give to anyone who would like to pursue a career in kids&#8217; fashion?<\/b><\/p>\n<p>Aside from having creative and entrepreneurial talent, I think that you have to start small and grow step by step. It\u2019s a very rich and exciting niche market. You must know how to create the brand, to make it grow and evolve, because brands grow with their creator, as well as with generations of parents. You have to prepare to cross generations while maintaining your identity!!!<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><b>Who is your fashion icon, past or present?<\/b><\/p>\n<p>Jean Paul Gaultier.<\/p>\n<p><b>What inspires you?<\/b><\/p>\n<p>People, reading, films, the French author Moli\u00e8re! Sensing how society is transforming.<span class=\"Apple-converted-space\">\u00a0<\/span>Everything touches me, I am extremely sensitive to all forms of aesthetics such as nature, food, architecture, art, living things!<\/p>\n<p><b>What are your favorite cultural magazines\/publications? How about podcasts?<\/b><\/p>\n<p>My favorite is Playtime Magazine! However, I read all the kids magazines, and I follow as many social media accounts as I can. From a more personal point of view, I listen to products and read a lot of books on neuroscience, psychology, and sociology<b>.<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/p>\n<p><b>What is your favorite place in the world?<\/b><\/p>\n<p>Siting with my feet in the sand looking out at the sea.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><b>What are main differences between regional market, Playtime have presence in Europe, US and Asia.\u00a0<\/b><\/p>\n<p>The way boutiques build the offer in their stores isn\u2019t the same, neither is the way of approaching the markets.<span class=\"Apple-converted-space\">\u00a0<\/span>The customs and habits are also different when it comes to dressing children.<span class=\"Apple-converted-space\">\u00a0<\/span>Certain markets are excellent for certain brands and not for others.<span class=\"Apple-converted-space\">\u00a0<\/span>Other brands blend in everywhere.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><b>What can we expect this season at Playtime Paris?<\/b><\/p>\n<p>A magnificent edition, the perfect wardrobe chosen for all the buyers around the world who pay close attention to what they choose and buy.<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"http:\/\/www.iloveplaytime.com\">www.iloveplaytime.com<\/a><\/strong><\/p>\n<p style=\"text-align: center;\"><strong>Read more articles about Playtime <a href=\"https:\/\/juniorstyle.net\/?s=playtime\">here<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This Tuesday, we had the opportunity to catch up and chat with Chantal Danguillaume, the Event Director at Playtime &amp; Kid&#8217;s Hub. After an education in fashion marketing,\u00a0Chantal Danguillaume began her professional career in different positions and companies of all sizes within the textile industry. She worked as a buying assistant, product manager, a buyer,&#8230;<\/p>\n","protected":false},"author":660,"featured_media":31938,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,8829,1240,1514],"tags":[81,1979,1604,1707,1057],"class_list":["post-31925","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chit-chat-tuesday","category-fashion-business","category-fashion-news","category-industry","tag-chit-chat-tuesday","tag-interview","tag-playtime","tag-playtime-new-york","tag-playtime-paris"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chit Chat Tuesday: Interview with Chantal Danguillaume, the event director at Playtime &amp; Kid&#039;s Hub. - Junior Style<\/title>\n<meta name=\"description\" content=\"We had the opportunity to catch up and chat with Chantal Danguillaume, the Event Director at Playtime &amp; 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